Evolution of Search Engines – Google, Bing, Yahoo, & More

Search Engines bring together the best of search including images, videos, news, maps and people in your social networks to help you spend less time searching and more time doing. Search engines made their appearance shortly after the launch of web 20 years ago. Since then new search engine features are evolving every day. New innovations are being incorporated like the Meta search, faceted search results, the federated search results and predictive type ahead results.These features have made it easy for businesses to connect with the target audience easily. The filters also help the audience to find their desired contents

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Content is King and is The New Currency

Content is known to be the new currency and is shared between people of common interests & goals. As in today, you can buy some impressions by spending some money but definitely you can’t buy organic visibility or you can’t convert those impressions that you have bought by spending money into social conversions. But today organic traffic leads the market and can earn you a lot of money. We are at a stage in the internet world where content is known to be the new currency and also the key to success. Here are 5 reasons for which content is

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Tips on Boosting Traffic to Your Website from Google Search and Social Media

Driving traffic to your website is a major challenge. Here are some tips to help you boost traffic via search engines like Google, Yahoo, Bing and social networks like Facebook, Twitter, Youtube & Blogs. Below we have mentioned some of the basic key points that you must take care of in order to drive traffic to your website or blog. 1. Search Engine Optimization (SEO) One of the first things is to optimize your blog or website content for  search engines to help you increase organic traffic to your website. Organic traffic is the most effective as it is the

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How to Remove Negative Reputation Reports from Google Search Engine Results

Companies from large corporations to small businesses now compete to maximize their exposure on search engine results (Google, Yahoo/Bing & more ) and spend a lot of time, money and effort  to maintain their search rankings via online marketing including media buying, search engine optimization (SEO ), paid search and content (blogs, video, images ). A top ranking can mean a lot of business flowing to them from visitors looking for products and services. A US government report projects  Online /Ecommerce business just for the retail sector at beyond $200 billion for the fiscal year 2012. A big portion of

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Leverage the Web to Boost Your Company’s Brand

The word “brand” is derived from the Old Norse ‘brandr’ meaning “to burn.” It refers to the practice of producers burning their mark (or brand) onto their products. The idea of branding grew out of the need to differentiate ones owned property or product from others in order to either keeping it safe or trading it for profit. Your company branding in the current times is not much different, the company name, its logo, its product design and slogans all are part of the overall perception of an entity doing business in global markets and keeping it uniquely identifiable for

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SEO & PPC Internet Marketing Tips and Techniques

SEO and PPC are two important internet marketing techniques for getting visitor traffic & exposure for your online business. The goals of both, Paid Search & Search Engine Optimization are same; the difference lies in the methods and the techniques to generate more traffic to your website. Search Engine Optimization (SEO): Search engine optimization helps to generate traffic from the organic, free, or natural listings on search engines including Google, Yahoo and Bing. A Search Engine considers the relevancy to users and on that basis your website and other content such as videos, images, or local listings are publicized and

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Five Powerful Link Building Strategies

Google’s Panda and Penguin algorithm updates have changed the internet marketing practices, including how sites should be built and how “backlinks” should be created. Link building is an Off-page SEO technique to create links back to your website from other blogs or websites. Search engines are intensely interested in the number and quality of links over the web that points back to your site. Link building will help you to drive more traffic to your websites and quality backlinks will also rank your website higher in search engines. As an SEO expert you need to utilize the power of links

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How to Create Google Sitemaps for Search Engine Optimization – SEO Tips

If you already have a website and want to appear it on Google and other search engines, then you need to create a sitemap for your site for proper indexing. Here is guide to know how actually it’s done for better search results! Creating a sitemap for your website can help Google and other search engines to review and index your website more easily and correctly for better results. A sitemap is a list of pages of your site that shows the search engines exactly what pages you have. With sitemap, keywords in your site pages will be indexed properly which will

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Facebook #Hashtags #Tips #Tricks #SEO for Facebook.com

Facebook recently introduced a few new features, Hashtags (#) being the starring one. Hashtags will help users and promoters to find a hotspot for a specific subject and /or event. By inserting a hashtag before a keyword the users will be able to have large group discussions on it. Why Facebook introduced hashtags support? As other sites have speculated, Facebook (empowered by its acquisition of Storylane) could possibly announce on June 20 a revamp of notes or some other kind of blogging service that would serve as a Tumblr competitor. Users might be able to sort through posts and notes

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7 Powerful Ways to Increase Website Traffic

Website traffic means the number of people who view your website from search engines, directly, word of mouth, offline (print, TV, radio ads)  and social networks. It involves adding fresh content and being active in social networks. Some of important factors that search engines look for can be done effectively with a blog on your site to help improve your Search Engine Optimization (SEO) which includes on-page SEO -based on content/layout of your website and off-page SEO –  external sites that have links to your site.  These 7 powerful tips will surely help you increase your website traffic  1. Post Quality

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