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Cheap Office Supplies, Medical and Legal at Filingsupplies.com-Ecommerce Case Study

August 7, 2012

An E-commerce Case Study: Filing Supplies: We completely changed the whole design for Filingsupplies.com. We optimize it in such a way so that it gets the highest ranking in Google. The content was replaced by SEO friendly content keeping in view the keyword density. Within 2 months of  iMarketing campaign, Filing Supplies achieved first page ranking for some of their top keywords. Filing Supplies has a social media presence with over 1000 fans/followers, their organic traffic jumped by over 500% and their conversions have more than doubled. Filingsupplies.com has a secure and advanced e-commerce functionality combined with a quality product offering formed to

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Social Media Marketing

February 17, 2012

Social Media Marketing   Social Media Marketing is the newest and one of the most effective marketing tools for engagement.  Social media marketing is the use of social networks, online communities, blogs, wikis or any other online collaborative media for marketing, branding, public relations and customer service.  Social media is one of the fastest growing online marketing channels and is an off page necessity to improve your SEO (Search Engine Optimization).  The biggest and most influential social networks include Facebook, Twitter, YouTube, LinkedIn and Google+.   Facebook Facebook is the largest display ad network online with a reach of about

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San Diego PPC Management Company

February 14, 2012

  Pay Per Click (PPC) is an essential part of any Internet marketing campaign.  When using PPC an advertiser pays for every click based on the bid price the search engine gives to any given keyword.  The advertiser only pays for each time the ad is clicked in the search engine results.  At PROS we take our clients through a three-step process to optimize their PPC using paid search engines like Google Adwords and Bing Adcenter.  First, we establish the keyword strategy by researching the market and analyzing the data to determine what key words will target the correct traffic

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Top Ten Benefits of SEO

February 13, 2012

  The Top Ten Benefits of SEO include : •High Return on investment  – once a keyword is established it leads to repeat traffic •Long term traffic  –  Once in place, a properly designed and optimized site should stay long term in the rankings •Increase Brand Visibility – SEO can give your brand a high profile •Higher Impressions – Site optimization increases time spent and pages viewed per visitor •Navigable by the Engines – Properly optimized, all links should function correctly and all pages should be accessible to the engines •Improve User Experience – Site optimization procedures can make your

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Search Engine Optimization SEO Overview & Myths

February 13, 2012

  PROS iMarketing web presence optimization includes SEO which  utilizes on-page and off-page  techniques to help search engines find and index & rank  your site higher organically (not paid) in response to a search query  SEO ON PAGE OPTIMIZATION includes (The analysis and planning is a must, most people do not understand this step )  : •Analytics Setup •Key phrase research and analysis •Keywords VS. Target pages •Competitive analysis •Web Pages Analysis •Meta tags & Header tags Optimization •Content Creation SEO OFF PAGE OPTIMIZATION includes (Yes, its a lot of work ! ): •One Way Links •Deep Link Building •Keyword

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The New Social Media and Email Marketing

February 21, 2011

Social media and email marketing together can mean the difference between success and failure online. Some say email marketing will go the way of direct mail marketing. Did email marketing really kill direct mail? No. Actually, direct mail is still a major business. Just because you can get higher response rates for lower costs with email marketing, doesn’t mean one can replace the other. And many major businesses are seeing the light. Recent studies on social media pointed out that older generations actually respond more to direct mail. Why? The majority of buyers older than 60 a huge market already

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5 Ways to Build Facebook Relationships

February 20, 2011

Facebook marketing could very well define the next 10 years of your web marketing plan. That’s a pretty big statement, but you can reach more buyers with Facebook right now than any other medium. It does depend on your business, and the kinds of relationships you build. So how do you build relationships through Facebook? Here are few tips to help you focus on building strong relationships. Step 1: Make Contact First, you start using Facebook, even if your buyers are not. Why? Someone you know, whether it’s in the work place or a friend or a loved one, is

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Grow Your Social Networks of Friends with Us!

December 1, 2010

Quite unlike a while back, the internet was a peaceful landing ground for spammers and overzealous sellers who used Social Networking Sites to squeeze out sales opportunities from whoever was online. These days, social networking dictates that you have a relationship before you go selling your wares. The right ingredients for success come from being able to relate with people freely without expecting much back. Here are some of the stuff that you can do to get a network of friends who you engage with and build credibility of a personal brand. A good way of getting numbers is to

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Improve Business with Latest SEO Techniques

December 1, 2010

We thought we would get in early and predict the coming trends for SEO in 2011. 1. Increased Focus on So what could Google do nextGoogle has removed the use of external reviews from their local search but ” in the next year businesses will be able to have their own” testimonials from their website appear on their Google places listing. This indicates that Google intends to make Google Places to keystone of their move forwards for search. 2. Different optimization for mobile search Right now if you do a search on a mobile device, unless you specify otherwise, you

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SEO help for My Business Website

December 1, 2010

SEO help for My Website is one of the most common subject lines in the emails I get through this site.  Most of the messages I get also seem to have been written by webmasters in despair who believe that optimization is so tricky that the only way to actually get their websites to perform properly is to have a major SEO company do some really expensive work for them or (even) to, take over the running of their website which in itself is both a pricey and an iffy proposition.

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