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Online shopping behaviour is impacted due to the rising concern over the outbreak of COVID-19. Although COVID-19 is damaging in-store traffic for some retailers, yet others are experiencing a boost in online shopping because the anxiety regarding the virus is rising. People are preparing for the worst as there is a shortage of necessities like toilet paper and hand sanitizer in stores and this is what is currently driving people towards online shopping. People also prefer isolation and try to keep away from congregations and even public places. The reason for the increase in online shopping for COVID-19 related products

Retailors might be underutilizing ecommerce platform features that, if used properly, can leverage to help increase sales. Some of the key strategies are summarized below: User experience enhancements: This category provide methods that the retailers to advance shopper experience including forming multi-language websites, customer groups for B2B shoppers, and allowing unlimited user accounts. Business enhancements: Retailers have to do some tasks so that they keep their online stores run efficiently. Fortunately, all three ecommerce platforms have features, for example, Facebook & Google shopping integration and tax solutions which help retailers handle their workload more professionally. Product-focused features: Merchandise is central

How can marketing efforts be measured during an outbreak? Since the COVID-19 pandemic toppled everything including the personal and professional lives of people worldwide. The stark question is that should you even try to measure your marketing efforts at such a time. If yes, then where should you start? The following are the five marketing measurement strategies that you can pause for some time, and five should be continued. Matched Market Tests: Stability is needed to compare the activities of users in a single control region with the activities of users in a single test region. Stability is bound to

COVID-19 has surely affected ecommerce. Now that isolation and social distancing measures are implemented, workers in various countries are directed to work from home. However many stores have closed shops that have made even traditional consumers use ecommerce as an alternative to conventional shopping. Which Products Are Seeing A Rise In Demand? There is a huge demand for queries related to home-schooling and school equipment because many schools are closed worldwide. This spike in demand is good news for retailers. Since people are home and kids need to be entertained, therefore the demand for craft sites and general crafting terms

Marketing aims to convey the correct message to the masses at the proper time. But the crucial concept is conversion optimization? Knowing which tool to use in which part of your ecommerce website is the real challenge. This article will include a list of ecommerce site optimization ideas and ways that can boost your sales. 1. Design And User Experience (UX) A. Optimize your home page Your ecommerce site has a home page. The first thing your target visitor hopes to see on it is the item you’re selling or the service you are providing. Put a bright thematic image

The coronavirus outbreak has posed a severe threat as well as a challenge to the world. The economy has been badly impacted. Businesses from grocery stores to restaurants are facing huge losses. Business owners are figuring out ways to deal with the crisis. Digital health innovators are helping to address this crisis with high-end technologies like Covid-19-specific chatbots, artificial intelligence, big data & more. Below are the top 10 digital marketing ideas from our online marketing experts to consider during the pandemic. If you want to stay ahead of the competition, please contact us today, we will be happy to

5G is the next generation of mobile network technology that is believed to provide about 10 times more speed than what 4G networks are providing. In addition to offering the network speeds required for online apps and mobile-streaming, 5G is going to generate unique prospects for innovation and progress in artificial intelligence, advanced manufacturing, and remote health care. We will need to have some patience until the complete potential of 5G unravels. However certain countries and industries can leverage its power efficiently with the help of 5G. 5G-Empowered Industries By 2035, global sales activity will reach $13.2 trillion with the

Is it true that you are a specialist at working remotely? Apply these 10 straightforward tips to your everyday schedule and be proficient in telecommuting. There can be huge amounts of interruptions, less responsibility, and less correspondence in working remotely as compared to when you’re working in the workplace. However, that doesn’t mean it’s inconceivable. There are loads of approaches to keep yourself working beneficially from any area. Regardless of whether you telecommute consistently, two or three times each week, or regardless of whether you’re simply telecommuting while you recuperate from sickness, these tips can assist you with getting the

The coronavirus flare-up is featuring the real factors of changing buyer conduct in this digital era. Take a look at the potential effect on online business and the digital marketing industry.  1. Panic Impact  Taking a gander at the vast economic picture, coronavirus is massively affecting the stock market. For example, a worldwide wellbeing alarm makes boundless monetary vulnerability which is seen through a fall in the stock exchange. London’s FTSE100 share index has fallen drastically, and comparative decays were seen in other European markets.  There will likewise impact on the economy because of operational disturbances and an effect on

The World Health Organization recently declared coronavirus (COVID-19) as pandemic, spanning more than 112 countries and regions worldwide. As the COVID-19 continues to grow, we recognize that your business might be affected by lockdown, delays and disruptions. At PROS, we are committed to providing the strong web technology & marketing support without interruption, during this challenging time. Get remote online marketing & technology solutions from highly experienced web developers (WordPress, Drupal, Joomla, Microsoft.Net, Wix & Sqaurespace) & web designers, UI/UX specialists, digital marketing consultants, paid advertising agency (Google & Bing), ecommerce professionals, SEO, content marketing & distribution experts. Get a Quote